The title of a blog post is no longer than 64 characters, yet it is the most important piece of the entity. Creating a title might be the most important [...]

“Be who you are and say what you feel, because those who mind don’t matter and those who matter don’t mind.” This quote from the children’s book Dr. Seuss is [...]

Getting the word out about your products or services is becoming a complex challenge as more opportunities present themselves. Every marketing platform, regardless of form or frequency, has a single [...]

Your landing page is the swiss army knife of the marketing world – it encourages customers to explore your site and discourages competitors from chasing a slice of your market [...]

A dead blog is an unread blog. Blogs need to feel alive to draw traffic and hook readers. Bringing a blog to life requires more than simply posting content and [...]

Content writing can feel a little like a TV reality show. Everyone with an online presence is competing to emerge as a top content resource. The judges are readers who [...]

Navigating the waters to hire freelance writers can seem confusing and complicated if you have never done it before. But with a little information, and a clear idea of the [...]

Visual images, including infographics, hashtagged images, and videos, are beginning to dominate content marketing. Using high-quality visuals should be a part of any comprehensive marketing plan, but how can content [...]

In recent years, small and medium-sized businesses have been bombarded with solutions on how to boost their online presence. Start a blog! Get on Facebook! Geo-target your Twitter Pins! It [...]

When it comes to boosting search engine rankings, there are a few solid theories that are the quickest, most cost-effective methods. Theories range from the amusing to absurd, and are [...]

Though we all recognize that unique, interesting, useful content is the hallmark of a good website, not all of us have the time and/or the talent to pen our own [...]

When writing for the Web, most of us know that recent, fresh marketing content is essential for your site to place well with search engines, such as Google. However, many [...]

A chef can not make a meal come to life without using the correct ingredients. If they choose not to follow the recipe, it can alter the taste of the [...]

A landing page is like a first date. If they’re attractive, and willing to connect, you might just be able to take that date to the next level. In business, [...]

The business world is a catalyst of thoughts, ideas and innovation. There are businesses doing more by 8am than you will do in a week. How do you set your [...]

Throughout the history of the Internet, there has been a plethora of content. At times, the content was award winning and other times not so much. If you had a [...]

Businesses often go to content marketing services because they know that by doing so, they can find skilled writers to produce their content. Many clients approach companies that have a [...]

As counter-intuitive as it sounds, attracting as many visitors as possible to your landing page is not nearly as important as enticing visitors to remain on the page for more [...]

Marketing content is not as simple as posting an article on your website and calling it good. You must create a winning content strategy that will cultivate an audience for [...]

Content marketing firms have inundated the internet with an endless array of blog posts that all too often have titles like “3 Ways to…” or “10 Things Every…” in an [...]

What does Red Light-Green Light, Mother May I, Simon Says, and Duck, Duck, Goose all have in common? Sure, they are all traditional games you probably enjoyed playing as a [...]

The most important page of your company website is not your home page, but your landing page. That’s because your landing page’s main objective is to prompt action by your [...]

Any business owner worth their salt can articulate their company’s vision in a few succinct words. This vision may motivate you and your core team, but will your customers get [...]

Attention entrepreneurs! As I’m sure you know, along with venture capitalists, angel investors, and your rich uncle, the 21st century phenomenon known as crowdsourcing has become one of the most [...]

Even if you’re new to the social media marketing world, chances are you’ve heard the term “evergreen” bandied about. No, it’s not a gum flavor, or a new update to [...]

“We know now that in the early years of the twentieth century this world was being watched closely by intelligences greater than man’s.” On Halloween, 1938, Orson Welles caused public [...]

Part of creating a business is creating an online presence. Before you can create an online presence, you must have everything thought out ahead of time, including branding. When you [...]

In just four short years, 50% of the U.S. population will be 50 years old or older, yet many businesses overlook this staggering demographic as they develop their business plans [...]

As you may know, we introduced our 2013 Pricing Guide that featured a new option for Premium Content. High-quality content at prices ranging from 10 cents to $1 per word [...]

Perhaps this is you, the freelance writer that signs up with marketplaces like WriterAccess.  We want you to know that we understand how you feel, and hope to get you [...]