ideaLaunch Blog
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Holly Bauer | Editor
Holly is an ideaLaunch editor and the LifeTips Book Publisher. She oversees all 101 Tips book projects from proposal to print. She is an Oklahoma ex-pat (ex-stat?) with a bachelor’s degree in Writing, Literature, and Publishing from Emerson College in Boston (and really loves that the name of her degree includes a serial comma). If it existed, she would be a card-carrying member of the late David Foster Wallace’s fictitious organization, “The Militant Grammarians of Massachusetts.” |
Holly's Latest Posts
Content Win of the Day: Fun with Fonts
Content Win of the Day: Fun with Fonts
Know Your Audience Better Than a Robot
Many weeks ago, I expressed misgivings about the targeted ads that show up on Facebook. According to a recent article in the New York Times, it looks like I’m not the only one who’s put off by them.
The ads that appear on the right-hand side of Facebook pages are determined for each user based on [...]
The “Fancy Math” Behind Our Searches
Don’t you love that Google politely corrects you every time you misspell a word (it’s Massachusetts, not Massatusets [face palm]). And how does it know, when you type “Hannah Montana tickets” into the search field, that you’re not looking for Greyhound tickets to Hannah, Montana? (I’m pretty sure no such place exists).
It’s all thanks to [...]
Still Short on Costume Ideas? Optimize yourself!
Still not sure what to be for Halloween? Here’s yet another idea for the tech-savvy procrastinator: the homemade tag cloud! Forget social media for a night… this year, publicize your personal information the old-fashioned, analog way by wearing it!
Here’s what you’ll need:
A sheet of white posterboard
A blue [...]
Commercials Are Loud and I Don’t Like Them
These days, I take in most of my information through my trusty Google Reader, various iPhone apps, and occasionally Hulu. I have cable (and if anyone can shed some light on why high-speed internet is a billion times cheaper if you get cable with it, let me know), but I usually only tune into the [...]
