ideaLaunch Blog

Patrick Adcock
Patrick | Editorial Intern

Patrick is an editorial intern at ideaLaunch, where he helps develop and edit content. He has also taken to the web, contributing blog posts and content to the ideaLaunch Facebook and Twitter pages. He enjoys writing and editing, and sometimes edits his friends and family while they’re in mid-sentence. (He’s trying to keep this under control, however.)

Patrick has many interests, made clear by his choices of education: he holds a bachelor’s degree in biology from the University of Massachusetts and is earning a master’s in journalism at Northeastern University.


Patrick's Latest Posts

Why Shouldn’t You Do Content Marketing?

I think of myself as a writer. I started blogging fairly regularly in high school on LiveJournal, or one of those sites. Through the years, I’ve attempted to keep up with my blogging, using sites like Blogger, Salon.com, WordPress—even designing my own web site on iWeb. You name the platform, I’ve pretty much tried them [...]

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28 Jun 2010 | No Comments

Facebook’s Marketing Problem

This coming Monday, May 31st, the United States will commemorate Memorial Day with a long weekend, parades, barbecues and of course, white outfits. Better yet, the weather has promised to be ideal, at least here in the Northeast. However, did you know that this year, Memorial Day will share the limelight with another holiday? It’s [...]

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28 May 2010 | 1 Comment

The Apple iPad-Diversify Your Content Marketing Efforts!

Let’s be honest, when Apple unveiled its new, giant version of the iPod Touch, err…iPad on January 27th, the usual sense of wonder and sparkle just wasn’t really there. The initial excitement quickly became overshadowed by jokes about the name, and by the realization that the iPad did, indeed, appear to be a really big, [...]

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29 Jan 2010 | 1 Comment

ideaLaunchers Talk Content Marketing And ROI

Byron White, President of ideaLaunch, and Carolyn McKibbin, Director of Content Services, presented a Webinar entitled “Tracking Content ROI”  at the BrightTALK Content Marketing Summit on January 20th.
Byron started by going over some of the basics behind content marketing and the factors that can make it challenging if you don’t have a solid strategy. The [...]

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21 Jan 2010 | No Comments

Changes for 2010 – A Content Marketing Evolution

In my daily blog perusal, I came across a Junta42 post about content marketing predictions for 2010. I swear, I do read other blogs. This post just happened to almost perfectly fit in with a conversation we had here at an ideaLaunch pizza party yesterday.
I know I can’t do the post justice, but to sum [...]

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18 Dec 2009 | 1 Comment
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