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ideaLaunch Round Up: Please Re-Tweet?

August 22nd, 2011 by

Some of the biggest names in blogging and social media are the biggest names because they have been working at it for awhile. Success didn’t happen overnight. The common threads among these top bloggers are structure and discipline. In What the Top 10 Blogs in Content Marketing Are Doing That You Probably Aren’t, we’re told to “Do as I Do and Not as I Say.” Instead of focusing on all the advice these top 10 blogs are giving us, we should focus more on the example they’re setting. For instance, one example this post gives is that “Readers have short attention spans. (The top blogs don’t care.)” These top blogs don’t follow conventional wisdom about keeping blogs short and to the point. The average word count in a top 10 blog post is 1,300 words.

How Many Experts are Required for a Successful Online Marketing Strategy? It’s actually a lot more than you may think. “Marketers seeking maximum results from online marketing require a full team with diverse skill sets.” Some of these skills are:

  • Ad and PPC Manager
  • Communicator
  • Content Manager
  • Designer
  • Editor
  • Programmer
  • SEO Specialist
  • Social Media Specialist
  • And more!

Should you ask for re-tweets? Research shows that if you ask for a re-tweet, you’re much more likely to get one than if you don’t. Dan Zarella and David Meerman Scott recently filmed a conversation about this ongoing debate. Both sides of this debate bring up some great points, but can you really argue with research? Personally, I’m on the fence. I don’t do it. I find it to be, well, kind of lame. But I should probably give it a shot though.

What do you think? I’d love to hear our readers’ opinions on this.

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