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	<title>Comments on: SuccessWorks SEO Copywriting: A Series (1)</title>
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	<description>Content, Community And Conversions</description>
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		<title>By: SuccessWorks SEO Copywriting Course: A Series (THE END.) &#124; Uncategorized &#124; ideaLaunch</title>
		<link>http://www.idealaunch.com/blog/content/successworks-seo-copywriting-a-series-1/comment-page-1/#comment-8157</link>
		<dc:creator>SuccessWorks SEO Copywriting Course: A Series (THE END.) &#124; Uncategorized &#124; ideaLaunch</dc:creator>
		<pubDate>Thu, 15 Apr 2010 19:39:39 +0000</pubDate>
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		<description>[...] are many opportunities for you to create more keyphrase rich content that your site users actually need. Don&#8217;t miss [...]</description>
		<content:encoded><![CDATA[<p>[...] are many opportunities for you to create more keyphrase rich content that your site users actually need. Don&#8217;t miss [...]</p>
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		<title>By: SuccessWorks SEO Copywriting: A Series (2) &#124; SEO &#124; ideaLaunch</title>
		<link>http://www.idealaunch.com/blog/content/successworks-seo-copywriting-a-series-1/comment-page-1/#comment-7801</link>
		<dc:creator>SuccessWorks SEO Copywriting: A Series (2) &#124; SEO &#124; ideaLaunch</dc:creator>
		<pubDate>Fri, 19 Mar 2010 15:18:15 +0000</pubDate>
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		<description>[...] few weeks ago, I covered Lessons 1 &#8211; 3 in the SuccessWorks SEO Copywriting Course that I&#8217;m taking. Stop holding your breath, folks, here&#8217;s Lesson 4&#8217;s, well, [...]</description>
		<content:encoded><![CDATA[<p>[...] few weeks ago, I covered Lessons 1 &#8211; 3 in the SuccessWorks SEO Copywriting Course that I&#8217;m taking. Stop holding your breath, folks, here&#8217;s Lesson 4&#8217;s, well, [...]</p>
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		<title>By: Melanie Yarbrough</title>
		<link>http://www.idealaunch.com/blog/content/successworks-seo-copywriting-a-series-1/comment-page-1/#comment-7324</link>
		<dc:creator>Melanie Yarbrough</dc:creator>
		<pubDate>Thu, 04 Mar 2010 14:34:35 +0000</pubDate>
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		<description>So true, Jim! Sometimes people get so caught up in the technicalities of writing for the web, they forget the initial purpose: to spread useful information. SEO is just a way to make sure the people who need that information find it faster. Even if you&#039;re positioned for people to discover you, if you don&#039;t deliver once they do, they won&#039;t be returning or telling friends. Thanks for dropping by!</description>
		<content:encoded><![CDATA[<p>So true, Jim! Sometimes people get so caught up in the technicalities of writing for the web, they forget the initial purpose: to spread useful information. SEO is just a way to make sure the people who need that information find it faster. Even if you&#8217;re positioned for people to discover you, if you don&#8217;t deliver once they do, they won&#8217;t be returning or telling friends. Thanks for dropping by!</p>
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		<title>By: Jim Schakenbach</title>
		<link>http://www.idealaunch.com/blog/content/successworks-seo-copywriting-a-series-1/comment-page-1/#comment-7123</link>
		<dc:creator>Jim Schakenbach</dc:creator>
		<pubDate>Wed, 24 Feb 2010 23:54:51 +0000</pubDate>
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		<description>Good stuff, Melanie. You can&#039;t underestimate the value of commonsensical advice. It&#039;s amazing how marketing people -- including copywriters --  often forget the basics. Can I add one more piece of advice?  Write first for value to the readers, then for SEO. If the value&#039;s there, so is a good part of the SEO without even trying.</description>
		<content:encoded><![CDATA[<p>Good stuff, Melanie. You can&#8217;t underestimate the value of commonsensical advice. It&#8217;s amazing how marketing people &#8212; including copywriters &#8212;  often forget the basics. Can I add one more piece of advice?  Write first for value to the readers, then for SEO. If the value&#8217;s there, so is a good part of the SEO without even trying.</p>
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