ideaLaunch Blog

Posts Tagged ‘content marketing’

My SEO Education: Goodbye and Thank You!

 Since becoming an intern for ideaLaunch back in May, I’ve learned more than I ever expected  to know about content marketing. When I walked through these doors, I was pretty [...]

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WriterAccess | Aug 05, 2010 | 1 Comment

Before You Improve Conversion, Define It!

We’ve all heard the adage, “You can’t improve what you don’t measure.” But you can’t measure something if you don’t know exactly what you’re measuring.
What is water?
This question pertains to [...]

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WriterAccess | Aug 05, 2010 | No Comments

Does Your Marketing Agency Specialize in Online Content and Social Media?

The definition of marketing has changed and, with it, the duties of a marketing agency. Marketing no longer means deciding which print publication or TV channel should get your advertising [...]

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WriterAccess | Jul 30, 2010 | 1 Comment

3 Secrets for Creating Effective Tip Centers

Are you wondering what is involved in creating an effective tip center? To have a positive impact on your business, your tip center must be based on a sound SEO [...]

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WriterAccess | Jul 29, 2010 | No Comments

The Benefits of Tip Centers for Content Marketing

Are you wondering how you can benefit from adding a tip center to your website? When creating quality website content that is designed to attract targeted visitors to your website, there’s no better [...]

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WriterAccess | Jul 23, 2010 | 1 Comment

How an Editorial Calendar Can Help Your Internal Linking Strategy

Internal linking strategy is often the “forgotten middle child” of the SEO content creation world. But a strong internal linking strategy improves your search engine rankings and turns your website [...]

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WriterAccess | Jul 22, 2010 | No Comments

Understanding SEO Content Marketing

Are you wondering what separates SEO content from other forms of marketing-oriented written communication? The key to creating effective SEO content lies with recognizing that the information published on your website [...]

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WriterAccess | Jul 20, 2010 | No Comments

Think About the Customer. No, Seriously.

I have always been a self-proclaimed daddy’s girl. Growing up, my dad could do no wrong in my eyes, and to a certain extent, he still can’t. The fact that [...]

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WriterAccess | Jul 15, 2010 | No Comments

Give Us Free! The Value of Free Content

Though long considered the bitter enemy of any capitalist enterprise, the concept of giving something away for free has become a key marketing strategy in recent years.  Give away that [...]

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WriterAccess | Jul 08, 2010 | 1 Comment

Three Tips for Newsworthy Website Content

// Writing blog posts that relate to current events and hot search terms of the moment increases traffic to your blog. It also shows readers that you’re not [...]

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WriterAccess | Jul 01, 2010 | No Comments
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