ideaLaunch Blog

Posts Tagged ‘marketing campaign’

Spice Up Your Marketing Strategy

That’s right. You’ve stumbled upon yet another blog post about the Old Spice campaign. But that, my friends, is the point. The “Man your man could smell like” campaign started [...]

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WriterAccess | Jul 29, 2010 | No Comments

Social Network, Activate! Attempting the Call-to-Action

As you slave away on your blog, or copy and paste the umpteenth link on twitter, do you ever feel a sense of doubt? You may have gone as far [...]

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WriterAccess | Jun 29, 2010 | 2 Comments

Three Ways to Promote Website Content

Well-written website content is king when it comes to converting clicks to customers. Promoting that great content is essential to giving it the best possible chance at succeeding. Here are [...]

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WriterAccess | Apr 05, 2010 | No Comments

Marketing Your Business? Don’t Forget PR

When it comes to marketing a business, there are several tools you can use in your swiss army knife of promotion. At ideaLaunch, our primary focus is content marketing – [...]

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Jen | Jan 12, 2010 | 3 Comments

IKEA’s Facebook Promotion: A Brilliant Violation of Facebook’s TOS

Social media marketing experts agree that if you’re going to “win” in social media, you have to find a way to create Facebook content that is interesting to the average user.
The ad [...]

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WriterAccess | Dec 10, 2009 | 2 Comments

How To Avoid A Social Media Faux Pas to Begin With

By now, you’ve hopefully realized that a misstep in content marketing won’t wreck your bottom line and that there are things you can do immediately and long-term to recover (and [...]

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Jen | Oct 14, 2009 | No Comments

Chilis put the heat in Marketing

My favorite presentation at last night’s Social Media Club meeting was Hill Holliday’s P.J. Blands because it wasn’t a presentation. Mike Proulx turned his content into entertainment. I always [...]

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idealaunch | May 15, 2009 | No Comments
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