ideaLaunch Blog

Posts Tagged ‘marketing’

Having 10,000 Followers On Twitter Does Not Make You a Social Media Expert � If you’re thinking about marketing on Twitter, you might be looking to enlist the help of a Social Media Expert. But beware, being able to call yourself a “social [...] Read more... WriterAccess \| Feb 10, 2010 \| No Comments	5 Web Site Content Tips � For many companies, the choice of how to describe their product or service is based on the language they use internally. However, in most industries the customers use a [...] Read more... WriterAccess \| Feb 09, 2010 \| No Comments
Improving Conversion Rates: 6 Ways To Call For Action Content marketing isn’t about increasing visibility. In the end, the goal is ultimately to increase sales. It’s important not to lose sight of that when you get entrenched in search [...] Read more... WriterAccess \| Jan 27, 2010 \| 1 Comment	Marketing Content-Solve A Problem, Don’t Change a Life We’ve all been to the site that sells some product and there are a hundred testimonials that say how amazing and life changing the product is. But upon closer inspection [...] Read more... WriterAccess \| Jan 21, 2010 \| No Comments
How to Improve Conversions – Be Persistent � Remember the last time you stood in the middle of a store looking around, wandering kind of aimlessly even though you had an idea of what you wanted? Then a [...] Read more... WriterAccess \| Jan 18, 2010 \| 1 Comment	SEO vs. Social Media Marketing The two hottest trends in web marketing right now are search engine optimization and social media marketing. As someone who writes a lot of content for the Internet, I usually [...] Read more... WriterAccess \| Dec 31, 2009 \| No Comments
Changes for 2010 – A Content Marketing Evolution In my daily blog perusal, I came across a Junta42 post about content marketing predictions for 2010. I swear, I do read other blogs. This post just happened to almost [...] Read more... Patrick \| Dec 18, 2009 \| 1 Comment	Marketing Tip: “Everyone” Is Not A Target Market I once worked with a client who was very, very passionate about her product – as she should be – it was her baby, after all. This did, however, make [...] Read more... Jen \| Nov 11, 2009 \| 1 Comment
Social Media: A Back Peddle & A Clarification You may recall a recent post of ours that discussed the Motrin Moms fiasco where we demonstrated that a blunder in social media, while embarrassing, likely won’t affect your bottom [...] Read more... Jen \| Oct 20, 2009 \| No Comments	Writer Tip: Benefits Trump Features Janet Jackson once asked “What Have You Done For Me Lately?” Business owners would do well to imagine their customers and clients asking the same thing. When you’re announcing a new [...] Read more... Jen \| Oct 08, 2009 \| 2 Comments

Having 10,000 Followers On Twitter Does Not Make You a Social Media Expert � If you’re thinking about marketing on Twitter, you might be looking to enlist the help of a Social Media Expert. But beware, being able to call yourself a “social [...] Read more... WriterAccess \| Feb 10, 2010 \| No Comments	5 Web Site Content Tips � For many companies, the choice of how to describe their product or service is based on the language they use internally. However, in most industries the customers use a [...] Read more... WriterAccess \| Feb 09, 2010 \| No Comments
Improving Conversion Rates: 6 Ways To Call For Action Content marketing isn’t about increasing visibility. In the end, the goal is ultimately to increase sales. It’s important not to lose sight of that when you get entrenched in search [...] Read more... WriterAccess \| Jan 27, 2010 \| 1 Comment	Marketing Content-Solve A Problem, Don’t Change a Life We’ve all been to the site that sells some product and there are a hundred testimonials that say how amazing and life changing the product is. But upon closer inspection [...] Read more... WriterAccess \| Jan 21, 2010 \| No Comments
How to Improve Conversions – Be Persistent � Remember the last time you stood in the middle of a store looking around, wandering kind of aimlessly even though you had an idea of what you wanted? Then a [...] Read more... WriterAccess \| Jan 18, 2010 \| 1 Comment	SEO vs. Social Media Marketing The two hottest trends in web marketing right now are search engine optimization and social media marketing. As someone who writes a lot of content for the Internet, I usually [...] Read more... WriterAccess \| Dec 31, 2009 \| No Comments
Changes for 2010 – A Content Marketing Evolution In my daily blog perusal, I came across a Junta42 post about content marketing predictions for 2010. I swear, I do read other blogs. This post just happened to almost [...] Read more... Patrick \| Dec 18, 2009 \| 1 Comment	Marketing Tip: “Everyone” Is Not A Target Market I once worked with a client who was very, very passionate about her product – as she should be – it was her baby, after all. This did, however, make [...] Read more... Jen \| Nov 11, 2009 \| 1 Comment
Social Media: A Back Peddle & A Clarification You may recall a recent post of ours that discussed the Motrin Moms fiasco where we demonstrated that a blunder in social media, while embarrassing, likely won’t affect your bottom [...] Read more... Jen \| Oct 20, 2009 \| No Comments	Writer Tip: Benefits Trump Features Janet Jackson once asked “What Have You Done For Me Lately?” Business owners would do well to imagine their customers and clients asking the same thing. When you’re announcing a new [...] Read more... Jen \| Oct 08, 2009 \| 2 Comments