ideaLaunch Blog

Posts Tagged ‘optimization’

My SEO Education: Goodbye and Thank You!

 Since becoming an intern for ideaLaunch back in May, I’ve learned more than I ever expected  to know about content marketing. When I walked through these doors, I was pretty [...]

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WriterAccess | Aug 05, 2010 | 1 Comment

Enhance Website Content with Visual Appeal

// Are you looking for website content tips? One of the most important elements of an effective website is visual appeal. After all, when people find their way [...]

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WriterAccess | Jun 29, 2010 | 1 Comment

Is Your Marketing Content On Task?

When someone is focused on getting a job done, working without distractions to achieve a goal, we say that person is “on task.” In this age of multi-tasking and distractions [...]

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WriterAccess | May 25, 2010 | No Comments

Improve conversion with a strong call to action

Your website content has the sizzle, sells the steak… but then what? Do you leave your visitors hanging, or do you give them clear directions for the next step? If [...]

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WriterAccess | May 19, 2010 | No Comments

Internal Linking Strategy Tips

Creating an internal linking strategy in a website is not as difficult as it may appear. An internal linking strategy is independent of the site’s navigation and provides site visitors [...]

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WriterAccess | Apr 20, 2010 | No Comments

Internal Linking Strategy – the 3 Main Players

A rich internal linking strategy will improve SEO efforts. The larger the site and company the more of a challenge it can be for SEO professionals to make changes in [...]

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WriterAccess | Mar 30, 2010 | No Comments

Improving Conversion with Copy in eCommerce

There is no point to driving a whole bunch of traffic to an ecommerce site if the visitors aren’t going to convert into customers. Improving conversions is possible through effective [...]

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WriterAccess | Mar 30, 2010 | No Comments

If You Build It, They Will Come (Not!)


So you’ve realized that the overused pop culture adage “If you build it, they will come” doesn’t ring as true as you hoped it would. Some websites can lead [...]

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WriterAccess | Mar 15, 2010 | No Comments

3 Ways a Marketing Agency Provides Content Marketing Advice


Trying to decide on a marketing agency for your content marketing strategy can be scary. But don’t just rely on great writing and a recommendation from your cousin who’s never [...]

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WriterAccess | Mar 12, 2010 | No Comments

Landing Page Optimization: 3 Mistakes To Avoid


Are you trying to improve conversion rates from your landing pages? Here are three mistakes could be costing you visitors and sales.
Landing Page Optimization: 3 Mistakes To Avoid

Don’t dazzle [...]

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WriterAccess | Mar 09, 2010 | No Comments
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