ideaLaunch Blog

Posts Tagged ‘social media’

Social Media Policy: Keep Your Employees In Check Online

Your grandmother is on Facebook, so odds are in your favor that your employees are too. It is inevitable that unless you’ve blocked these sites with a firewall, employees will [...]

Read more...

WriterAccess | Aug 20, 2010 | No Comments

Small Package, Big Punch: Blog Widgets

It’s the little things in life that are most precious, or so it’s been said. In the blogosphere, little things called widgets are great blog tools that augment your blog [...]

Read more...

WriterAccess | Aug 02, 2010 | No Comments

Does Your Marketing Agency Specialize in Online Content and Social Media?

The definition of marketing has changed and, with it, the duties of a marketing agency. Marketing no longer means deciding which print publication or TV channel should get your advertising [...]

Read more...

WriterAccess | Jul 30, 2010 | 1 Comment

Spice Up Your Marketing Strategy

That’s right. You’ve stumbled upon yet another blog post about the Old Spice campaign. But that, my friends, is the point. The “Man your man could smell like” campaign started [...]

Read more...

WriterAccess | Jul 29, 2010 | No Comments

Building Your Staff of Writers: It’s About Who You Know

With the proliferation of blogging, there are many blooming writers online chomping at the bit to get a piece of the freelance pie. But how do you sort through the [...]

Read more...

WriterAccess | Jul 28, 2010 | No Comments

Is it Working: Measuring Your Metrics

With brick and mortar stores, it’s easy. If a customer comes in and makes a purchase, that’s a sale. While ultimately that’s still the goal, the process of getting to [...]

Read more...

WriterAccess | Jul 21, 2010 | No Comments

The Wednesday Round-Up

From what I hear through the cubicle grapevine, one of last year’s summer interns had the fantastic idea to post a weekly “round-up” of the best blog posts of each [...]

Read more...

WriterAccess | Jun 30, 2010 | No Comments

Social Network, Activate! Attempting the Call-to-Action

As you slave away on your blog, or copy and paste the umpteenth link on twitter, do you ever feel a sense of doubt? You may have gone as far [...]

Read more...

WriterAccess | Jun 29, 2010 | 2 Comments

Marketing and the Mom Circle: Facing Social Media Fears

Take a minute to reflect on your childhood (or even your adult life), and you will probably realize you are all too familiar with the concept of the Mom Circle. [...]

Read more...

WriterAccess | Jun 28, 2010 | No Comments

How Does Your Business Monitor UGC?

User-generated content (UGC), also known as consumer-generated media, is any content—blog posts, videos, news, images, wikis, reviews, music, tweets—created by end-users and published on the web. It’s the two-way dialogue [...]

Read more...

Carolyn McKibbin | Jun 22, 2010 | No Comments
ideaLaunch is a content marketing agency offer content creation, content
optimization and content testing services to hundreds of clients like you.