ideaLaunch Blog

What’s the Deal with Article Submissions?

April 24th, 2009 by Carolyn McKibbin

IdeaLaunch sells the article submissions service as a way to improve the backlink popularity of our clients’ Tip & Advice Centers (TAC). Backlinks, much like the ones offered in LifeTips niche sponsorships, help establish your website as an authority in your industry—and other sites referencing you with links is a thumbs-up to Google. That means say hello higher search rankings!

Our writers begin by crafting an article that introduces the client’s TAC, and our SEO specialist sprinkles it with links back to TAC web pages. We have relations with hundreds of article submissions services; the client gets to select a few dozen services from our extensive list that are most relevant to their business. An ideaLaunch staff member keeps an Excel spreadsheet for each client, recording which services were selected, when we submitted the article and when the article was published. WordVision keeps track of the client’s website listing position both before and after the article is published, measuring the impact of the service on page rank. That’s some solid ROI for our clients.

If you’re interested in how the service can work for your website, email me at Carolyn@ideaLaunch.com.

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