Free Content Marketing Webinars

January Content Marketing Webinar

Tuesday, January 31st, 1 PM EST

Overcoming Budgeting Challenges

Join Byron White and Robert Rose, Strategist In Residence, Content Marketing Institute, for this month's webinar on developing a content marketing budget for 2012.

Robert brings years of experience to the table working with dozens of companies on the topic. He'll offer some fresh data and research from the Content Marketing Institute to help you overcome budgeting challenges and make the case for content marketing investment. Together, Byron and Robert will help you determine how to use your dollars wisely and why content planning and performance measurement is the key to content marketing success.

In this special mobile marketing webinar you'll learn:

  • How to build a business case for content marketing investment
  • How to operationalize content marketing strategy
  • How to pick the winning marketing investments for 2012
  • How to find out how much your competition spends
  • Tools and techniques to save more than just a dime

Register now for the 30th ideaLaunch Content Marketing Monthly Webinar and get a free copy of Byron's 101 Content Marketing Tips book, along with a link to a recording after the session.

Limited Seating.
Reserve Your Space Now!

This webinar has already occurred. We're currently working on planning our next webinar. Check back soon for a form to use to signup.