“Hitching a ride on the ideaLaunch content marketing express is a journey where opportunity and results collide.”
— Charlie Griffiths, Founder, Vigilant Inc.

Find Your Own Personal Guru

Boston, Mass., August 2, 2001 — Want to plan a weekend getaway? Visit BedandBreakfast-tips or Traveling-tips.com. Need access to a wine guru? Visit wines-tips.com. Need beauty advice? Check out Make-Up-tips.com. Need interior design advice? Visit InteriorDesign-tips.com. Want to develop a “green thumb?” Visit Garden-tips.com Need fitness advice? Check out Exercise-tips.com. Seeking job opportunities? Click through to Career-tips.com.

We are hiring hundreds of gurus to answer questions, give advice and support our community of 400+ web sites. We need enthusiastic, people with strong writing and communications skills who are experts in their field. You will be sharing your knowledge with the world. Gurus who join our team will work remotely for monthly retainers and commissions. Users also develop content and contribute to the community in several ways, earning TipCash incentives for participation redeemable for discounts, contests and prizes off the Internet.

During the last thirty days, the site has attracted over 4,000,000 page views and 400,000+ unique users to all sites combined. Over 75 of the 400 sites are currently listed on search engines and have been increasing steadily.

“Our growth has been explosive,” said lifetips.com founder and president Byron White. “People are excited about our model and can’t wait to participate!”

A serial entreprenuer, White has launched several successful ventures. Currently, White is working on lifetips and a web retail venture, Webfish.com. In 1992, White founded and owned Freelance Access, Inc., a Boston and New York based graphic arts placement agency.

White sold Freelance Access to MacTemps in 1997, and became the Director of Sales Worldwide. Prior to that, he worked for Benes Communication as the Vice President of Sales and Marketing, and at Foster Design as the Director of Sales and Marketing.

The fundamental premise behind lifetips.com, according to White, is to offer Living Improvements for Everyone (LIFE). “We believe Internet surfers are becoming frustrated with all the search engine dumps and article dumps of other companies. Lifetips.com offers a real alternative. Our users can quickly get tips and information from our sites and have an easy, efficient and rewarding Internet experience. And our gurus select and recommend the best related sites, saving users even more time,” said White.

For more information, visit the company web site, www.lifetips.com.

About ideaLaunch

ideaLaunch is a bright new idea. It’s one-stop shopping for the essentials of online business success. Content not cutting it? The experts at WriterAccess will fix that. Get a lot of browsers but no believers? Start building a community and sponsor one with LifeTips services. Landing pages not converting? Hire the geniuses at SplitTestLab. Suspect your site isn’t fully optimized? PageStrengthTool and SEOContentGrader will tell you, fast and for free. And WordVision will make sure you optimize optimally. ideaLaunch offers the four essentials any business needs to thrive online: Content, Community, Conversation and Conversions.

Media Contact

Carolyn McKibbin
617.227.8800 x204
carolyn@ideaLaunch.com